Privacy Policy
Last Updated: January 2026
Cake Lovers Australia ("we," "us," "our," or "Company") operates cakelovers.com.au (the "Website"). This Privacy Policy explains how we collect, use, disclose, and otherwise handle your personal information in relation to our Website and affiliate services.
By accessing and using cakelovers.com.au, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our practices, please do not use our Website.
Information We Collect
We collect personal information in the following ways:
- Direct Collection: When you voluntarily provide information such as your name, email address, and contact details through forms, surveys, or account registrations on our Website.
- Automatic Collection: We automatically collect your IP address, browser type, device information, and pages visited through standard web analytics.
- Cookies and Tracking Technologies: We use cookies, pixel tags, and similar technologies to track your interactions with our Website and affiliate links.
- Usage Data: Information about how you navigate our Website, including referral sources, time spent on pages, and clicked links.
How We Use Information
We use the collected information for the following purposes:
- Conducting website analytics and tracking affiliate conversions and commissions
- Improving Website functionality, performance, and user experience
- Responding to your inquiries and providing customer support
- Sending promotional materials and updates (with your consent)
- Complying with legal obligations and fraud prevention
- Measuring the effectiveness of our affiliate marketing campaigns
Cookie Policy
Our Website uses the following types of cookies:
- Essential Cookies: Required for Website functionality and security.
- Analytics Cookies: Track user behavior to help us understand Website performance and usage patterns.
- Affiliate Tracking Cookies: Monitor clicks and referrals to our casino partners for commission calculation.
- Marketing Cookies: Used for retargeting and personalised advertising purposes.
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling certain cookies may affect Website functionality.
Third-Party Links
Our Website contains links to external websites, including FairGo Casino and other affiliated gambling platforms. We are not responsible for the privacy practices, content, or policies of these third-party websites. We strongly encourage you to review their individual privacy policies before providing any personal information. Your use of third-party sites is at your own risk and subject to their terms and conditions.
Your Rights
Under Australian Privacy Law, including the Privacy Act 1988 (Cth) and the Australian Consumer Law, you have the following rights:
- The right to access personal information we hold about you
- The right to request correction of inaccurate or incomplete information
- The right to opt-out of marketing communications
- The right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe we have breached the Privacy Act
To exercise any of these rights, please contact us using the details provided in the Contact Us section below.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected or as required by Australian law. Affiliate tracking data is typically retained for 12 months. You may request deletion of your personal information at any time, subject to legal retention obligations.
Contact Us
If you have any questions about this Privacy Policy, wish to access your personal information, or have a privacy concern, please contact us at:
Email: [email protected]
We will respond to your inquiry within 30 days or as required by the Privacy Act 1988 (Cth).